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Bread Financial Holdings, Inc. (ADS)
56.8  0.65 (1.16%)    04-04 00:00
Open: 56.84
High: 57.82
Volume: 463,839
  
Pre. Close: 56.15
Low: 56.285
Market Cap: 2,847(M)
Technical analysis
Short term     
Mid term     
Targets 6-month :  1-year : 
Resists First :  Second : 
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MACD MACD :  Signal : 
%K %D K(14,3) :  D(3) : 
RSI RSI(14):
52-week High :  Low : 
Price, MAs and Bollinger Bands


Stock Price Prediction
If tomorrow: Open lower Open higher
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Company Description

Bread Financial Holdings Inc., established in Columbus, Ohio in 1996 and formerly known as Alliance Data Systems Corporation until its rebranding in March 2022, delivers sophisticated payment and lending solutions to consumers and businesses across North America. The company's offerings encompass credit card and various loan financing services, alongside comprehensive risk management, account origination, and funding capabilities. These services support approximately 130 private label and co-branded credit card programs, and are extended to roughly 500 small and medium-sized businesses through its Bread partnerships. Additionally, they provide Comenity-branded general-purpose cash-back credit products. Beyond originating loans, Bread Financial actively manages and services these accounts, including those for private label, co-brand, general-purpose credit card programs, and its "Buy Now, Pay Later" (BNPL) options such as installment and split-pay. The company also offers marketing, data, and analytics support. Technologically, Bread Financial boasts an advanced digital suite, featuring a unified Software Development Kit (SDK) to simplify product access and integrate credit payment options earlier in the customer's purchasing process. Its Bread digital payments platform, enhanced by robust Application Programming Interfaces (APIs), empowers merchants and partners to seamlessly embed online point-of-sale financing and other digital payment solutions, including installment and split-pay, into their operations.

Headline News

Fri, 12 Jun 2026
Bread Financial Holdings, Inc. (BFH) Hit a 52 Week High, Can the Run Continue? - Yahoo! Finance Canada

Fri, 12 Jun 2026
Bread Financial Holdings Stock (US0185811082): BofA lifts price target after a stronger credit outlo - AD HOC NEWS

Thu, 11 Jun 2026
Bread Financial Holdings, Inc. (BFH) soars to 52-week high, time to cash out? - MSN

Wed, 10 Jun 2026
Bread Financial Holdings Inc. stock outperforms competitors on strong trading day - MarketWatch

Tue, 09 Jun 2026
Bread Financial Holdings Inc. stock outperforms competitors on strong trading day - MarketWatch

Tue, 02 Jun 2026
Loyalty Ventures Shareholder Action Reminder - TMX Newsfile

Financial Analysis
Price to Book Value:
P/BV, a ratio used to compare book value to its current market price, to gauge whether a stock is valued properly.
Outperform
Price to Earnings:
PE, the ratio for valuing a company that measures its current share price relative to its earnings per share (EPS).
Outperform
Discounted cash flow:
DCF, a valuation method used to estimate the value of an investment based on its expected future cash flows.
Outperform
Return on Assets:
ROA, indicates how profitable a company is in relation to its total assets, how efficiently uses assets to generate a profit.
Neutral
Return on Equity:
ROE, a measure of financial performance calculated by dividing net income by equity. a gauge of profitability and efficiency.
Neutral
Debt to Equity:
evaluate financial leverage, reflects the ability of equity to cover outstanding debts in the event of a business downturn.
Outperform
Stock Basics & Statistics
Exchange:
NYSE
Sector:
Financial Services
Industry:
Financial - Credit Services
Shares Out 0 (M)
Shares Float 0 (M)
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Shares Short 0 (K)
Shares Short P.Month 0 (K)
Stock Financials
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EPS Est Next Qtrly
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Book Value (p.s.)
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Operating Cash Flow 0 (M)
Levered Free Cash Flow 0 (M)
Stock Valuations
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Price to Book value
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Price to Cash Flow
Stock Dividends
Dividend
Forward Dividend
Dividend Yield 0%
Dividend Pay Date
Ex-Dividend Date

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