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Bread Financial Holdings, Inc. (BFH)
51.62  1.38 (2.75%)    07-23 16:00
Open: 50.24
High: 52.02
Volume: 500,199
  
Pre. Close: 50.24
Low: 50.24
Market Cap: 2,560(M)
Technical analysis
2024-07-23 4:50:44 PM
Short term     
Mid term     
Targets 6-month :  61.46 1-year :  71.78
Resists First :  52.61 Second :  61.46
Pivot price 48.18
Supports First :  44.33 Second :  39.22
MAs MA(5) :  51.01 MA(20) :  47.12
MA(100) :  40.3 MA(250) :  36.15
MACD MACD :  2.4 Signal :  2
%K %D K(14,3) :  78.9 D(3) :  80.6
RSI RSI(14): 75.8
52-week High :  52.61 Low :  26.07
Price, MAs and Bollinger Bands

Price has closed above its short-term moving average. Short-term moving average is currently above mid-term; and above long-term moving average. From the relationship between price and moving averages: This stock is BULLISH in short-term; and BULLISH in mid-long term.
[ BFH ] has closed below upper band by 17.1%. Bollinger Bands are 99% wider than normal. The large width of the bands suggest high volatility as compared to its normal range. The bands have been in this wide range for 5 days. This is a sign that the current trend might continue.

Stock Price Prediction
If tomorrow: Open lower Open higher
High: 52.14 - 52.49 52.49 - 52.8
Low: 49.39 - 49.83 49.83 - 50.22
Close: 50.94 - 51.63 51.63 - 52.26
Company Description

Bread Financial Holdings, Inc. provides tech-forward payment and lending solutions to customers and consumer-based industries in North America. It offers credit card and other loans financing services, including risk management solutions, account origination, and funding services for approximately 130 private label and co-brand credit card programs, as well as through Bread partnerships to approximately 500 small-and medium-sized businesses merchants; and Comenity-branded general purpose cash-back credit. The company also manages and services the loans it originates for private label, co-brand, and general-purpose credit card programs and Bread BNPL (installment loans, split-pay) products; and provides marketing, and data and analytics services. In addition, it offers an enhanced digital suite that includes a unified software development kit, which provides access to its suite of products, as well as promotes credit payment options earlier in the shopping experience. Further, the company through Bread, a digital payments platform and robust suite of application programming interfaces allows merchants and partners to integrate online point-of-sale financing and other digital payment products, including installment and split-pay solutions. The company was formerly known as Alliance Data Systems Corporation and changed its name to Bread Financial Holdings, Inc. in March 2022. Bread Financial Holdings, Inc. was founded in 1996 and is headquartered in Columbus, Ohio.

Headline News

Tue, 23 Jul 2024
Bread Financial (NYSE:BFH) PT Raised to $45.00 at JPMorgan Chase & Co. - Defense World

Sat, 20 Jul 2024
892 Shares in Bread Financial Holdings, Inc. (NYSE:BFH) Purchased by Headlands Technologies LLC - Defense World

Sat, 20 Jul 2024
JP Morgan Downgrades Bread Financial Holdings (BFH) - MSN

Sat, 20 Jul 2024
Allspring Global Investments Holdings LLC Raises Holdings in Bread Financial Holdings, Inc. (NYSE:BFH) - American Banking and Market News

Thu, 18 Jul 2024
Bread Financial Holdings Inc. stock outperforms competitors despite losses on the day - MarketWatch

Thu, 18 Jul 2024
Bread Financial Holdings (BFH) Reports Next Week: Wall Street Expects Earnings Growth - Yahoo Finance

Financial Analysis
Price to Book Value:
P/BV, a ratio used to compare book value to its current market price, to gauge whether a stock is valued properly.
Underperform
Price to Earnings:
PE, the ratio for valuing a company that measures its current share price relative to its earnings per share (EPS).
Outperform
Discounted cash flow:
DCF, a valuation method used to estimate the value of an investment based on its expected future cash flows.
Neutral
Return on Assets:
ROA, indicates how profitable a company is in relation to its total assets, how efficiently uses assets to generate a profit.
Outperform
Return on Equity:
ROE, a measure of financial performance calculated by dividing net income by equity. a gauge of profitability and efficiency.
Outperform
Debt to Equity:
evaluate financial leverage, reflects the ability of equity to cover outstanding debts in the event of a business downturn.
Outperform
Stock Basics & Statistics
Exchange:
NYSE
Sector:
Financial Services
Industry:
Financial - Credit Services
Shares Out 50 (M)
Shares Float 49 (M)
Held by Insiders 0.6 (%)
Held by Institutions 104.2 (%)
Shares Short 3,740 (K)
Shares Short P.Month 4,120 (K)
Stock Financials
EPS 8.39
EPS Est Next Qtrly 0
EPS Est This Year 0
EPS Est Next Year 0
Book Value (p.s.) 61.13
Profit Margin 15.5 %
Operating Margin 28 %
Return on Assets (ttm) 1.8 %
Return on Equity (ttm) 14.5 %
Qtrly Rev. Growth -43.3 %
Gross Profit (p.s.) 0
Sales Per Share 51.43
EBITDA (p.s.) 0
Qtrly Earnings Growth -70.2 %
Operating Cash Flow 2,040 (M)
Levered Free Cash Flow 0 (M)
Stock Valuations
PE Ratio 6.15
PEG Ratio -0.7
Price to Book value 0.84
Price to Sales 1
Price to Cash Flow 1.25
Stock Dividends
Dividend 0.2
Forward Dividend 0
Dividend Yield 0.4%
Dividend Pay Date Invalid DateTime.
Ex-Dividend Date Invalid DateTime.

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