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The Hershey Company (HSY)
221.77  1.86 (0.85%)    02-20 16:00
Open: 220.75
High: 222.125
Volume: 1,596,880
  
Pre. Close: 219.91
Low: 217.48
Market Cap: 44,972(M)
Technical analysis
2026-02-20 4:45:58 PM
Short term     
Mid term     
Targets 6-month :  274.32 1-year :  320.41
Resists First :  234.86 Second :  274.32
Pivot price 218.55
Supports First :  206.39 Second :  188.78
MAs MA(5) :  221.13 MA(20) :  211.68
MA(100) :  189.23 MA(250) :  177.87
MACD MACD :  8.4 Signal :  8.7
%K %D K(14,3) :  69.9 D(3) :  69.6
RSI RSI(14): 63.6
52-week High :  234.86 Low :  147.76
Price, MAs and Bollinger Bands

Price has closed above its short-term moving average. Short-term moving average is currently above mid-term; and above long-term moving average. From the relationship between price and moving averages: This stock is BULLISH in short-term; and BULLISH in mid-long term.
[ HSY ] has closed below upper band by 43.3%. Bollinger Bands are 108.5% wider than normal. The large width of the bands suggest high volatility as compared to its normal range. The bands have been in this wide range for 10 days. This is a sign that the current trend might continue.

Stock Price Prediction
If tomorrow: Open lower Open higher
High: 222.32 - 223.89 223.89 - 225.1
Low: 214.54 - 216.21 216.21 - 217.5
Close: 219.59 - 222.17 222.17 - 224.18
Company Description

The Hershey Company, together with its subsidiaries, engages in the manufacture and sale of confectionery products and pantry items in the United States and internationally. The company operates through three segments: North America Confectionery, North America Salty Snacks, and International. It offers chocolate and non-chocolate confectionery products; gum and mint refreshment products, including mints, chewing gums, and bubble gums; pantry items, such as baking ingredients, toppings, beverages, and sundae syrups; and snack items comprising spreads, meat snacks, bars and snack bites, mixes, popcorn, and protein bars. The company provides its products primarily under the Hershey's, Reese's, Kisses, Jolly Rancher, Almond Joy, Brookside, barkTHINS, Cadbury, Good & Plenty, Heath, Kit Kat, Payday, Rolo, Twizzlers, Whoppers, York, Ice Breakers, Breath Savers, Bubble Yum, Lily's, SkinnyPop, Pirates Booty, Paqui, Dot's Homestyle Pretzels, and ONE Bar brands, as well as under the Pelon Pelo Rico, IO-IO, and Sofit brands. It markets and sells its products to wholesale distributors, chain grocery stores, mass merchandisers, chain drug stores, vending companies, wholesale clubs, convenience stores, dollar stores, concessionaires, and department stores. The company was founded in 1894 and is headquartered in Hershey, Pennsylvania.

Headline News

Fri, 20 Feb 2026
NEOS Investment Management LLC Has $2.56 Million Stake in Hershey Company (The) $HSY - MarketBeat

Fri, 20 Feb 2026
Insider Sell: Steven Voskuil Sells Shares of The Hershey Co (HSY) - GuruFocus

Thu, 19 Feb 2026
Vanguard Group Inc. Buys 34,987 Shares of Hershey Company (The) $HSY - MarketBeat

Thu, 19 Feb 2026
Decoding The Hershey Co (HSY): A Strategic SWOT Insight - GuruFocus

Wed, 18 Feb 2026
Hershey faces backlash from the family who invented the Reese's Peanut Butter Cup (HSY:NYSE) - Seeking Alpha

Tue, 17 Feb 2026
Heartland Advisors Inc. Trims Stake in Hershey Company (The) $HSY - MarketBeat

Financial Analysis
Price to Book Value:
P/BV, a ratio used to compare book value to its current market price, to gauge whether a stock is valued properly.
Underperform
Price to Earnings:
PE, the ratio for valuing a company that measures its current share price relative to its earnings per share (EPS).
Underperform
Discounted cash flow:
DCF, a valuation method used to estimate the value of an investment based on its expected future cash flows.
Outperform
Return on Assets:
ROA, indicates how profitable a company is in relation to its total assets, how efficiently uses assets to generate a profit.
Outperform
Return on Equity:
ROE, a measure of financial performance calculated by dividing net income by equity. a gauge of profitability and efficiency.
Outperform
Debt to Equity:
evaluate financial leverage, reflects the ability of equity to cover outstanding debts in the event of a business downturn.
Underperform
Stock Basics & Statistics
Exchange:
NYSE
Sector:
Consumer Defensive
Industry:
Food Confectioners
Shares Out 148 (M)
Shares Float 145 (M)
Held by Insiders 0.3 (%)
Held by Institutions 88.8 (%)
Shares Short 9,710 (K)
Shares Short P.Month 9,120 (K)
Stock Financials
EPS 6.84
EPS Est Next Qtrly 0
EPS Est This Year 0
EPS Est Next Year 0
Book Value (p.s.) 22.51
Profit Margin 11.8 %
Operating Margin 13.5 %
Return on Assets (ttm) 9.3 %
Return on Equity (ttm) 31 %
Qtrly Rev. Growth 6.5 %
Gross Profit (p.s.) 29.22
Sales Per Share 77.54
EBITDA (p.s.) 16.53
Qtrly Earnings Growth -38.3 %
Operating Cash Flow 2,290 (M)
Levered Free Cash Flow 1,230 (M)
Stock Valuations
PE Ratio 32.42
PEG Ratio 0
Price to Book value 9.85
Price to Sales 2.85
Price to Cash Flow 14.34
Stock Dividends
Dividend 1.37
Forward Dividend 0
Dividend Yield 0.6%
Dividend Pay Date Invalid DateTime.
Ex-Dividend Date Invalid DateTime.

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