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Purple Innovation, Inc. (PRPL)

3.07   0.01 (0.33%) 07-02 20:10
Open: 3.07 Pre. Close: 3.06
High: 3.175 Low: 2.96
Volume: 1,154,175 Market Cap: 254(M)
Purple Innovation, Inc. designs and manufactures mattresses, pillows, and cushions. The company also offers bases, foundations, sheets, mattress protectors, bed frames, seat cushions, weighted blankets, and duvets, as well as pet beds. It markets and sells its products through its e-commerce online channels retail brick-and-mortar wholesale partners, and third-party online retailers, as well as through Purple retail showrooms. The company was founded in 2010 and is headquartered in Lehi, Utah.

Stock Price Prediction

Update at 5:00pm EST
If tomorrow: Open lower Open higher
High: 3.18 - 3.2 3.2 - 3.22
Low: 2.91 - 2.94 2.94 - 2.96
Close: 3.03 - 3.07 3.07 - 3.11

Technical analysis

as of: 2022-07-01 4:24:32 PM
Overall:       
Stoxline posted a NEUTRAL today, same as yesterday. Current trend continues, but could change at anytime. It is not a good time to buy or sell.
Target: Six months: 5.71     One year: 7.11
Support: Support1: 2.94    Support2: 2.44
Resistance: Resistance1: 4.88    Resistance2: 6.09
Pivot: 3.56
Moving Average: MA(5): 3.22     MA(20): 3.85
MA(100): 5.32     MA(250): 12.92
MACD: MACD(12,26): -0.5     Signal(9): -0.4
Stochastic oscillator: %K(14,3): 8.4     %D(3): 6.9
RSI: RSI(14): 32.1
52-week: High: 27.84  Low: 2.94
Average Vol(K): 3-Month: 2,217 (K)  10-Days: 1,799 (K)

Price, moving averages and Bollinger Bands

Price has closed below its short-term moving average. Short-term moving average is currently below mid-term; and below long-term moving average. From the relationship between price and moving averages: This stock is BEARISH in short-term; and BEARISH in mid-long term.
[ PRPL ] has closed above bottom band by 10.9%. Bollinger Bands are 41.8% narrower than normal. The narrow width of the bands suggests low volatility as compared to its normal range. The bands have been in this narrow range for 0 bars. This is a sign that the market may be about to initiate a new trend.

Headline News

Sat, 02 Jul 2022
Purple Innovation, Inc. (NASDAQ:PRPL) Receives Average Recommendation of "Hold" from Brokerages - MarketBeat

Thu, 30 Jun 2022
Stocks Fall Thursday; PCE Prices Ease, Spending Slows - InvestorsObserver

Mon, 27 Jun 2022
Consumer Cyclical Stocks Making Moves Monday: BOXD, VRM, NEGG, CPS, WEBR, COOK, TDUP, PRPL - InvestorsObserver

Sun, 26 Jun 2022
Hopeful week for insiders who might be regretting buying US$989k of Purple Innovation, Inc. (NASDAQ:PRPL) stock earlier this year - Yahoo New Zealand News

Tue, 14 Jun 2022
Is Purple Innovation (NASDAQ:PRPL) A Risky Investment? - Simply Wall St

Wed, 08 Jun 2022
Should Investors Buy the Dip on Purple Stock? - Schaeffers Research

Financial Analysis

Price to Book Value: Outperform
P/BV, a ratio used to compare book value to its current market price, to gauge whether a stock is valued properly.
Price to Earnings: Underperform
PE, the ratio for valuing a company that measures its current share price relative to its earnings per share (EPS).
Discounted cash flow: Outperform
DCF, a valuation method used to estimate the value of an investment based on its expected future cash flows.
Return on Assets: Neutral
ROA, indicates how profitable a company is in relation to its total assets, how efficiently uses assets to generate a profit.
Return on Equity: Neutral
ROE, a measure of financial performance calculated by dividing net income by equity. a gauge of profitability and efficiency.
Debt to Equity: Outperform
evaluate financial leverage, reflects the ability of equity to cover outstanding debts in the event of a business downturn.
Free Technical Analysis Charts

Stock Basics & Statistics

Exchange:  NASDAQ
Sector:  Consumer Cyclical
Industry:  Furnishings, Fixtures & Appliances
Shares Out. 66 (M)
Shares Float 41 (M)
% Held by Insiders 1.3 (%)
% Held by Institutions 106.3 (%)
Shares Short 6,820 (K)
Shares Short P.Month 6,690 (K)

Stock Financials

EPS -1.04
EPS Est Next Qtl 0
EPS Est This Year 0
EPS Est Next Year 0
Book Value (p.s.) 2.47
Profit Margin (%) 0.5
Operating Margin (%) -3.3
Return on Assets (ttm) -2.5
Return on Equity (ttm) 3.6
Qtrly Rev. Growth 7.1
Gross Profit (p.s.) 4.43
Sales Per Share 10.92
EBITDA (p.s.) -0.21
Qtrly Earnings Growth 0
Operating Cash Flow -31 (M)
Levered Free Cash Flow -86 (M)

Stock Valuations

PE Ratio -2.96
PEG Ratio -2.1
Price to Book value 1.24
Price to Sales 0.28
Price to Cash Flow -6.61

Stock Dividends

Dividend 0
Forward Dividend 0
Dividend Yield 0%
Dividend Pay Date Invalid DateTime.
Ex-Dividend Date Invalid DateTime.
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