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Prudential Financial, Inc. (PRU)
113.6  -2.31 (-1.99%)    10-19 12:41
Open: 115
High: 115.45
Volume: 482,730
  
Pre. Close: 115.91
Low: 112.8381
Market Cap: 39,192(M)
Technical analysis
2026-10-19 12:19:17 PM
Short term     
Mid term     
Targets 6-month :  135.8 1-year :  139.89
Resists First :  116.27 Second :  119.76
Pivot price 113.77
Supports First :  110.61 Second :  92.02
MAs MA(5) :  114.58 MA(20) :  114.8
MA(100) :  114.58 MA(250) :  106.24
MACD MACD :  -1 Signal :  -1.3
%K %D K(14,3) :  58.4 D(3) :  51
RSI RSI(14): 43.2
52-week High :  126.26 Low :  89.61
Price, MAs and Bollinger Bands

Price has closed below its short-term moving average. Short-term moving average is currently below mid-term; and below long-term moving average. From the relationship between price and moving averages: This stock is BEARISH in short-term; and NEUTRAL in mid-long term.
[ PRU ] has closed above bottom band by 49.1%. Bollinger Bands are 44.4% narrower than normal. The narrow width of the bands suggests low volatility as compared to its normal range. The bands have been in this narrow range for 0 bars. This is a sign that the market may be about to initiate a new trend.

Stock Price Prediction
If tomorrow: Open lower Open higher
High: 117 - 117.59 117.59 - 117.97
Low: 113.56 - 114.35 114.35 - 114.86
Close: 114.77 - 115.97 115.97 - 116.73
Company Description

Prudential Financial, Inc., together with its subsidiaries, provides financial products and services in the United States, Japan and internationally. It operates through PGIM, Retirement Strategies, Group Insurance, Individual Life, and International Businesses segments. The PGIM segment offers investment management services and solutions related to public fixed income, public equity, real estate debt and equity, private credit and other alternatives, and multi-asset class strategies to institutional and retail clients, as well as its insurance and retirement businesses. The Retirement Strategies segment provides a range of retirement investment, and income products and services to retirement plan sponsors in the public, private, and not-for-profit sectors; group annuities and other products; international reinsurance; investment only products; and FlexGuard suite, Fixed annuities, and variable annuities, as well as develops and distributes individual variable and fixed annuity products. The Group Insurance segment offers various group life, and long-term and short-term group disability, as well as group corporate-, bank-, and trust-owned life insurance; and supplemental health solutions including accident, critical illness, and hospital indemnity. The Individual Life segment develops and distributes variable life, universal life, and term life insurance products. The International Businesses segment develops and distributes life insurance, retirement products, investment products, and certain accident and health products. The company provides its products and services to individual and institutional customers through its proprietary and third-party distribution networks, financial professionals, and trusted partnerships. Prudential Financial, Inc. was founded in 1875 and is headquartered in Newark, New Jersey.

Headline News

Fri, 16 Oct 2026
Prudential (LSE:PRU) Stock Looks Undervalued After A 32% Five Year Fall - Yahoo Finance

Fri, 16 Oct 2026
Prudential Financial (PRU) Faces $140M Q3 Hit from Japan Sales S - GuruFocus

Fri, 16 Oct 2026
Prudential Financial estimates $140M hit to Q3 earnings from Japan (PRU:NYSE) - Seeking Alpha

Thu, 15 Oct 2026
Prudential Financial, Inc. Stock 12‑Month Price Target Raised to $113 - TradingView

Wed, 14 Oct 2026
Prudential Financial, Inc. (PRU) Stock forecasts - Yahoo Finance Australia

Mon, 12 Oct 2026
Prudential Financial, Inc. (PRU) Stock Price, News, Quote & History - Yahoo! Finance Canada

Financial Analysis
Price to Book Value:
P/BV, a ratio used to compare book value to its current market price, to gauge whether a stock is valued properly.
Neutral
Price to Earnings:
PE, the ratio for valuing a company that measures its current share price relative to its earnings per share (EPS).
Neutral
Discounted cash flow:
DCF, a valuation method used to estimate the value of an investment based on its expected future cash flows.
Outperform
Return on Assets:
ROA, indicates how profitable a company is in relation to its total assets, how efficiently uses assets to generate a profit.
Underperform
Return on Equity:
ROE, a measure of financial performance calculated by dividing net income by equity. a gauge of profitability and efficiency.
Outperform
Debt to Equity:
evaluate financial leverage, reflects the ability of equity to cover outstanding debts in the event of a business downturn.
Neutral
Stock Basics & Statistics
Exchange:
NYSE
Sector:
Financial Services
Industry:
Insurance - Life
Shares Out 345 (M)
Shares Float 344 (M)
Held by Insiders 0.1 (%)
Held by Institutions 64.9 (%)
Shares Short 14,980 (K)
Shares Short P.Month 13,550 (K)
Stock Financials
EPS 11.03
EPS Est Next Qtrly 0
EPS Est This Year 0
EPS Est Next Year 0
Book Value (p.s.) 91.47
Profit Margin 6 %
Operating Margin 7.5 %
Return on Assets (ttm) 0.4 %
Return on Equity (ttm) 12 %
Qtrly Rev. Growth 14.1 %
Gross Profit (p.s.) 54.86
Sales Per Share 189.04
EBITDA (p.s.) 15.1
Qtrly Earnings Growth 89.1 %
Operating Cash Flow 10,970 (M)
Levered Free Cash Flow 7,530 (M)
Stock Valuations
PE Ratio 10.3
PEG Ratio 0.6
Price to Book value 1.24
Price to Sales 0.6
Price to Cash Flow 3.57
Stock Dividends
Dividend 1.39
Forward Dividend 0
Dividend Yield 1.2%
Dividend Pay Date Invalid DateTime.
Ex-Dividend Date Invalid DateTime.

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