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Ulta Beauty, Inc. (ULTA)
661.34  -24.78 (-3.61%)    01-26 16:00
Open: 684.56
High: 684.56
Volume: 708,153
  
Pre. Close: 686.12
Low: 660.41
Market Cap: 29,653(M)
Technical analysis
2026-01-26 4:44:23 PM
Short term     
Mid term     
Targets 6-month :  812.15 1-year :  948.59
Resists First :  695.34 Second :  812.15
Pivot price 664.47
Supports First :  628.1 Second :  586.53
MAs MA(5) :  677.63 MA(20) :  650.56
MA(100) :  563.35 MA(250) :  481.55
MACD MACD :  23.2 Signal :  24.4
%K %D K(14,3) :  76.6 D(3) :  84.6
RSI RSI(14): 60.6
52-week High :  695.34 Low :  309.01
Price, MAs and Bollinger Bands

Price has closed below its short-term moving average. Short-term moving average is currently above mid-term; and above long-term moving average. From the relationship between price and moving averages: This stock is NEUTRAL in short-term; and BULLISH in mid-long term.
[ ULTA ] has closed above bottom band by 44.2%. Bollinger Bands are 8.8% narrower than normal. The current width of the bands does not suggest anything about the future direction or movement of prices.

Stock Price Prediction
If tomorrow: Open lower Open higher
High: 685.57 - 689.02 689.02 - 691.86
Low: 652.55 - 656.15 656.15 - 659.11
Close: 656.1 - 661.71 661.71 - 666.32
Company Description

Ulta Beauty, Inc. operates as a retailer of beauty products in the United States. The company's stores offer cosmetics, fragrances, skincare and haircare products, bath and body products, and salon styling tools; professional hair products; salon services, including hair, skin, makeup, and brow services; and nail services. It also provides its private label products, such as the Ulta Beauty Collection branded cosmetics, skincare, and bath products, as well as Ulta Beauty branded products; and the Ulta Beauty branded gifts. As of March 10, 2022, the company operated 1,308 retail stores across 50 states. It also distributes its products through its website ulta.com; and mobile applications. The company was formerly known as Ulta Salon, Cosmetics & Fragrance, Inc. and changed its name to Ulta Beauty, Inc. in January 2017. Ulta Beauty, Inc. was incorporated in 1990 and is based in Bolingbrook, Illinois.

Headline News

Tue, 27 Jan 2026
Mitsubishi UFJ Trust & Banking Corp Buys 8,988 Shares of Ulta Beauty Inc. $ULTA - MarketBeat

Tue, 27 Jan 2026
Compass Wealth Management LLC Invests $18.99 Million in Ulta Beauty Inc. $ULTA - MarketBeat

Tue, 27 Jan 2026
The Top 10 Brands on Ulta.com in 2025 - WWD

Mon, 26 Jan 2026
Ulta Beauty (ULTA) Stock Sinks As Market Gains: Here's Why - Yahoo Finance UK

Mon, 26 Jan 2026
Ulta Beauty Inc. stock outperforms competitors despite losses on the day - MarketWatch

Sun, 25 Jan 2026
AMF Tjanstepension AB Invests $17.90 Million in Ulta Beauty Inc. $ULTA - MarketBeat

Financial Analysis
Price to Book Value:
P/BV, a ratio used to compare book value to its current market price, to gauge whether a stock is valued properly.
Underperform
Price to Earnings:
PE, the ratio for valuing a company that measures its current share price relative to its earnings per share (EPS).
Neutral
Discounted cash flow:
DCF, a valuation method used to estimate the value of an investment based on its expected future cash flows.
Outperform
Return on Assets:
ROA, indicates how profitable a company is in relation to its total assets, how efficiently uses assets to generate a profit.
Outperform
Return on Equity:
ROE, a measure of financial performance calculated by dividing net income by equity. a gauge of profitability and efficiency.
Outperform
Debt to Equity:
evaluate financial leverage, reflects the ability of equity to cover outstanding debts in the event of a business downturn.
Underperform
Stock Basics & Statistics
Exchange:
NASDAQ
Sector:
Consumer Cyclical
Industry:
Specialty Retail
Shares Out 44 (M)
Shares Float 44 (M)
Held by Insiders 0.2 (%)
Held by Institutions 99.6 (%)
Shares Short 2,070 (K)
Shares Short P.Month 2,300 (K)
Stock Financials
EPS 26.06
EPS Est Next Qtrly 0
EPS Est This Year 0
EPS Est Next Year 0
Book Value (p.s.) 59.16
Profit Margin 9.9 %
Operating Margin 10.8 %
Return on Assets (ttm) 15.1 %
Return on Equity (ttm) 47.9 %
Qtrly Rev. Growth 12.8 %
Gross Profit (p.s.) 115.87
Sales Per Share 270.06
EBITDA (p.s.) 41.92
Qtrly Earnings Growth 0 %
Operating Cash Flow 1,360 (M)
Levered Free Cash Flow 975 (M)
Stock Valuations
PE Ratio 25.36
PEG Ratio 0
Price to Book value 11.17
Price to Sales 2.44
Price to Cash Flow 21.57
Stock Dividends
Dividend 1
Forward Dividend 0
Dividend Yield 0.1%
Dividend Pay Date Invalid DateTime.
Ex-Dividend Date Invalid DateTime.

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