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Upbound Group, Inc. (UPBD)
20.46  -0.62 (-2.94%)    07-24 16:00
Open: 21.05
High: 21.455
Volume: 1,104,048
  
Pre. Close: 21.08
Low: 20.43
Market Cap: 1,193(M)
Technical analysis
2026-07-24 5:17:46 PM
Short term     
Mid term     
Targets 6-month :  26.98 1-year :  31.51
Resists First :  23.1 Second :  26.98
Pivot price 21.2
Supports First :  19.75 Second :  17.68
MAs MA(5) :  21.31 MA(20) :  21.05
MA(100) :  18.7 MA(250) :  19.33
MACD MACD :  0.5 Signal :  0.7
%K %D K(14,3) :  45.2 D(3) :  55.3
RSI RSI(14): 49.2
52-week High :  25.85 Low :  14.82
Price, MAs and Bollinger Bands

Price has closed below its short-term moving average. Short-term moving average is currently above mid-term; and above long-term moving average. From the relationship between price and moving averages: This stock is NEUTRAL in short-term; and BULLISH in mid-long term.
[ UPBD ] has closed above bottom band by 25.8%. Bollinger Bands are 4.7% wider than normal. The current width of the bands does not suggest anything about the future direction or movement of prices.

Stock Price Prediction
If tomorrow: Open lower Open higher
High: 21.48 - 21.65 21.65 - 21.77
Low: 20.08 - 20.26 20.26 - 20.39
Close: 20.22 - 20.5 20.5 - 20.7
Company Description

Upbound Group, Inc., which rebranded from Rent-A-Center, Inc. in February 2023, operates as a diversified retail and financial technology platform. Its core business involves providing household durable goods to consumers in the United States, Puerto Rico, and Mexico through a lease-to-own model. The company's operations are divided into four main segments: Rent-A-Center Business, Acima, Mexico, and Franchising. Utilizing key brands such as Rent-A-Center and Acima, Upbound Group facilitates transactions for customers across both its physical store locations and various digital channels. Their extensive product catalog available for lease includes a wide range of items such as furniture (including mattresses), vehicle tires, consumer electronics, major home appliances, various tools, fashion accessories like handbags, and technology items including computers, smartphones, and related accessories. In addition to its lease-to-own offerings, the company also sells merchandise via installment payment plans. A crucial service it provides is enabling lease-to-own agreements for individuals who might not qualify for traditional financing from other retailers, often through dedicated kiosks located within those retail partners' establishments. Upbound Group manages retail installment sales outlets under the "Get It Now" and "Home Choice" names. Its lease-to-own and franchised lease-to-own stores operate under banners such as Rent-A-Center, ColorTyme, and RimTyme. The company also maintains its own stores and an e-commerce platform accessible via rentacenter.com. Founded in 1960, Upbound Group, Inc. has its corporate headquarters situated in Plano, Texas.

Headline News

Thu, 23 Jul 2026
Upbound Group, Inc. (UPBD) Q3 2025 Earnings Report - Results, Call & Slides - TipRanks

Thu, 23 Jul 2026
Upbound Group, Inc. (UPBD) Q1 2024 Earnings Report - Results, Call & Slides - TipRanks

Wed, 22 Jul 2026
Upbound Group (UPBD) investor Aaron Allred discloses 3.1% beneficial stake in 13G/A - Stock Titan

Wed, 22 Jul 2026
Upbound reports ~$13M fraudulent losses in Acima after data compromise - TradingView

Tue, 14 Jul 2026
Press Release: Upbound Group, Inc. Announces Timing of Second Quarter 2026 Financial Results - Moomoo

Tue, 14 Jul 2026
Upbound Group, Inc. Announces Timing of Second Quarter 2026 Financial Results - Business Wire

Financial Analysis
Price to Book Value:
P/BV, a ratio used to compare book value to its current market price, to gauge whether a stock is valued properly.
Outperform
Price to Earnings:
PE, the ratio for valuing a company that measures its current share price relative to its earnings per share (EPS).
Neutral
Discounted cash flow:
DCF, a valuation method used to estimate the value of an investment based on its expected future cash flows.
Outperform
Return on Assets:
ROA, indicates how profitable a company is in relation to its total assets, how efficiently uses assets to generate a profit.
Neutral
Return on Equity:
ROE, a measure of financial performance calculated by dividing net income by equity. a gauge of profitability and efficiency.
Neutral
Debt to Equity:
evaluate financial leverage, reflects the ability of equity to cover outstanding debts in the event of a business downturn.
Underperform
Stock Basics & Statistics
Exchange:
NASDAQ
Sector:
Technology
Industry:
Software - Application
Shares Out 58 (M)
Shares Float 53 (M)
Held by Insiders 7.7 (%)
Held by Institutions 98.1 (%)
Shares Short 6,270 (K)
Shares Short P.Month 6,200 (K)
Stock Financials
EPS 1.5
EPS Est Next Qtrly 0
EPS Est This Year 0
EPS Est Next Year 0
Book Value (p.s.) 12.27
Profit Margin 1.7 %
Operating Margin 7.3 %
Return on Assets (ttm) 7.3 %
Return on Equity (ttm) 12 %
Qtrly Rev. Growth 3.7 %
Gross Profit (p.s.) 39.62
Sales Per Share 81.31
EBITDA (p.s.) 8.6
Qtrly Earnings Growth 45.2 %
Operating Cash Flow 328 (M)
Levered Free Cash Flow 1,560 (M)
Stock Valuations
PE Ratio 13.63
PEG Ratio 1.3
Price to Book value 1.66
Price to Sales 0.25
Price to Cash Flow 3.63
Stock Dividends
Dividend 0.38
Forward Dividend 0
Dividend Yield 1.9%
Dividend Pay Date Invalid DateTime.
Ex-Dividend Date Invalid DateTime.

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