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Zebra Technologies Corporation (ZBRA)
255.41  3.67 (1.46%)    02-20 16:00
Open: 249.98
High: 261.6
Volume: 840,934
  
Pre. Close: 251.74
Low: 247.54
Market Cap: 12,939(M)
Technical analysis
2026-02-20 4:49:34 PM
Short term     
Mid term     
Targets 6-month :  322.04 1-year :  354.37
Resists First :  275.72 Second :  303.39
Pivot price 251.59
Supports First :  230.94 Second :  192.14
MAs MA(5) :  257.01 MA(20) :  248.53
MA(100) :  262.26 MA(250) :  282.07
MACD MACD :  2.2 Signal :  1.3
%K %D K(14,3) :  30.7 D(3) :  34.3
RSI RSI(14): 52.1
52-week High :  352.66 Low :  205.72
Price, MAs and Bollinger Bands

Price has closed below its short-term moving average. Short-term moving average is currently above mid-term; and below long-term moving average. From the relationship between price and moving averages: This stock is NEUTRAL in short-term; and NEUTRAL in mid-long term.
[ ZBRA ] has closed below upper band by 41.0%. Bollinger Bands are 3.3% wider than normal. The current width of the bands does not suggest anything about the future direction or movement of prices.

Stock Price Prediction
If tomorrow: Open lower Open higher
High: 262.21 - 263.95 263.95 - 265.52
Low: 243.36 - 245.52 245.52 - 247.47
Close: 252.04 - 255.48 255.48 - 258.58
Company Description

Zebra Technologies Corporation, together with its subsidiaries, provides enterprise asset intelligence solutions in the automatic identification and data capture solutions industry worldwide. It operates in two segments, Asset Intelligence & Tracking and Enterprise Visibility & Mobility. The company designs, manufactures, and sells printers, which produce labels, wristbands, tickets, receipts, and plastic cards; dye-sublimination thermal card printers, which produce images which are used for personal identification, access control, and financial transactions; RFID printers that encode data into passive RFID transponders; accessories and options for our printers, including vehicle mounts and battery chargers; stock and customized thermal labels, receipts, ribbons, plastic cards, and RFID tags for printers; and temperature-monitoring labels primarily used in vaccine distribution. It also provides various maintenance, technical support, repair, and managed and professional services; real-time location systems and services; and tags, sensors, exciters, middleware software, and application software; as well as physical inventory management solutions, and rugged tablets and enterprise-grade mobile computing products and accessories. In addition, the company offers barcode scanners, image capture devices, and RFID readers; and workforce management solutions, workflow execution and task management solutions, and prescriptive analytics solutions, as well as communications and collaboration solutions. It also provides services, including maintenance, technical support, repair, managed and professional services; as well as cloud-based software subscriptions and robotics automation solutions. The company serves retail and e-commerce, manufacturing, transportation and logistics, healthcare, public sector, and other industries through direct sales force, and network of channel partners. The company was founded in 1969 and is headquartered in Lincolnshire, Illinois.

Headline News

Fri, 20 Feb 2026
Zebra Technologies Stock: Is Wall Street Bullish or Bearish? - Yahoo Finance

Fri, 20 Feb 2026
Zebra Technologies Stock: Is Wall Street Bullish or Bearish? - Barchart.com

Fri, 20 Feb 2026
Zebra Technologies Corporation $ZBRA Stock Holdings Increased by JPMorgan Chase & Co. - MarketBeat

Fri, 20 Feb 2026
Earnings to watch: Zebra (ZBRA) reports Q4 results tomorrow - MSN

Thu, 19 Feb 2026
Can Zebra (ZBRA) Climb 38.01% to Reach the Level Wall Street Analysts Expect? - Finviz

Thu, 19 Feb 2026
The 5 Most Interesting Analyst Questions From Zebra's Q4 Earnings Call - Finviz

Financial Analysis
Price to Book Value:
P/BV, a ratio used to compare book value to its current market price, to gauge whether a stock is valued properly.
Underperform
Price to Earnings:
PE, the ratio for valuing a company that measures its current share price relative to its earnings per share (EPS).
Underperform
Discounted cash flow:
DCF, a valuation method used to estimate the value of an investment based on its expected future cash flows.
Neutral
Return on Assets:
ROA, indicates how profitable a company is in relation to its total assets, how efficiently uses assets to generate a profit.
Neutral
Return on Equity:
ROE, a measure of financial performance calculated by dividing net income by equity. a gauge of profitability and efficiency.
Outperform
Debt to Equity:
evaluate financial leverage, reflects the ability of equity to cover outstanding debts in the event of a business downturn.
Underperform
Stock Basics & Statistics
Exchange:
NASDAQ
Sector:
Technology
Industry:
Communication Equipment
Shares Out 51 (M)
Shares Float 50 (M)
Held by Insiders 0.6 (%)
Held by Institutions 101.3 (%)
Shares Short 1,410 (K)
Shares Short P.Month 1,060 (K)
Stock Financials
EPS 9.8
EPS Est Next Qtrly 0
EPS Est This Year 0
EPS Est Next Year 0
Book Value (p.s.) 73.84
Profit Margin 9.7 %
Operating Margin 14.6 %
Return on Assets (ttm) 6.3 %
Return on Equity (ttm) 14.2 %
Qtrly Rev. Growth 5.1 %
Gross Profit (p.s.) 50.13
Sales Per Share 103.82
EBITDA (p.s.) 19.22
Qtrly Earnings Growth -25.4 %
Operating Cash Flow 866 (M)
Levered Free Cash Flow 711 (M)
Stock Valuations
PE Ratio 26.06
PEG Ratio 0
Price to Book value 3.45
Price to Sales 2.45
Price to Cash Flow 14.94
Stock Dividends
Dividend 0
Forward Dividend 0
Dividend Yield 0%
Dividend Pay Date Invalid DateTime.
Ex-Dividend Date Invalid DateTime.

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